Costly Mistakes To Avoid In Digital Marketing

Contact Jerry Allocca before you make any of these costly mistakes.

  1. Not tracking conversions/desired outcomes
  2. Not measuring important metrics
  3. Not explaining lead -vs- lag measures to your boss
  4. No A/B or split testing
  5. Not refining your digital strategy
  6. Overlooking the “social” part of social media
  7. Winging it – Lack of planning or failure to research
  8. Not fully understanding what they are buying from agencies
  9. Buying services based solely on price
  10. Being invisible on search engines or social media sites
  11. Uncle Louie


Contact Jerry Allocca
212.257.4111 ext. 111
516.719.6235 ext. 111

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